The idea of selling sarees that were hidden in dusty boxes and trunks was tucked in my mind by a random weaver. I rarely paid heed to it. Until the idea swaddled back to me. I wanted to challenge myself to try it. Spreading my passion for sarees. Pleats of memories flood to me as I think of the days I slept on my grandmother's lap. I always wondered whether it was her love or the saree's warmth that comforted me. Maybe it was both. Villvam was started in a shoe rack. Through 5 years of passion, persistence and support from weavers, customers and well-wishers, today, we proudly stand here. The creative venture shall keep flowing like a pallu draped in elegance.